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Prospecting is relationship building

Why? Because prospecting is a process, a journey — for both you and your prospects. Some of your best business builders can be those who journey the longest through your pipeline, whereas some prospects who join too quickly can be quick to quit.

So let everyone you approach go into your pipeline and help them go through the process. As they begin to flow out the other end, you will have people who truly believe in the value of the opportunity and are enthusiastically willing to commit to it and for their reasons-not just yours! In between, within the twists and turns of the pipeline, you will route your prospects to different areas to meet their specific needs. And there may be a few that over time you may route out of your pipeline altogether.

The key is: Everyone 's process and journey is different, be sensitive to each one's needs and concerns and focus first and foremost on building the relationship. Everything else will happen as a natural result of that.      

        

The Law of Averages

The Law of Networking Averages says this: Out of every ten people to whom we thoroughly communicate the business opportunity, approximately three of them will enroll in the vision and put their name on an application. Their intention is, of course, to do something with the business. Out of those three, one of them will fulfill their commitment to some extent and go on to produce some measurable results.

I'm not saying that he or she will become the next Gold or Platinum or Executive or Emperor distributor in the company-although they may just do that. I'm saying that they will actively pursue the business.

Now here's the key to unlock the secret that separates those who are merely once-in-a-while distributors from the Masters...


 

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